2022.01.31 Stockholm - RightBridge Ventures AB (publ.) (“RBV”) acquires majority stake in KNACKS, leading European esports marketing and talent management agency.
RBV has acquired a majority stake in leading European esports marketing and talent management agency, KNACKS. KNACKS is one of the few esport companies that has shown profitable growth during the last 3years in a row.
KNACKS is a talent management and creative marketing agency with the main goal to develop esports by cooperating with professional players, influencers and brands.
KNACKS professionalize the esports environment by working with players, content creators and brands, offering international reach, experience and passion. KNACKS has created a young and passionate team of people who creates new and engaging campaigns in the esport industry. The company offers a one stop shop of services to esport talents and brands, combining career management, talent development and social media with video graphics and design and talent marketing for brand activation.
KNACKS includes over 40 esport talents on all major social media platforms, serving over 16 geographical markets across Europe, and building the brand equity of several corporations in the Metaverse.
“We have created a great team of esports enthusiasts who actively use their knowledge and skills to act with esports talents. When establishing in 2018, I did not expect that in such a short period we would be able to attract players and brands Our talents are able to generate millions of reach for specific brands and, most importantly for us, under our wings players achieve even better results and find excellent organizations to play. Now being part of RightBridge Ventures, we can take a step further an accelerate the further internationalization of our operations in Asia, Latin America andNorthern Europe.” says Dawid Szymański, CEO of KNACKS.
“We are so lucky that KNACKS has decided to be part of RBV! The acquisition of a majority stake in KNACKS is a milestone in RBV investment strategy: it provides great synergies to accelerate the value growth of RBV portfolio assets such as ESPL,Lilmix, TeamSingularity or KnotOK, and contributes with key competence to build the infrastructure of the Metaverse.” says RBV CEO, Carlos Barrios
RBV owns c. 62% of KNACKS with the option to increase its ownership to up to 65%.
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About RightBridgeVentures
RightBridge Ventures is an investment company based inStockholm (Sweden) dedicated to investing in companies that shape the future ofesports and gaming as part of the digital entertainment industry. The intention of RightBridge board of directors is to present a motion for public listing ofRightBridge during 2021. For more information visit www.rightbridge.se or get updates by following RightBridge Ventures on Instagram and LinkedIn. Contact: jointhejourney@rightbridge.se
About KNACKS
Knacks is a Poland based management and creative agency, working with brands, professional players, influencers and content creators. For more information visit: www.knacks.pro.
